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*Images or illustrations used for this project is solely for presentation purposes only, I do not own the rights.
Makers District brings a unique concept of living to Abu Dhabi. Based on the local culture, traditions and values. We were tasked to create a strategic approach on building brand awareness on a destination level and create an identity for Makers Beach that is in-line with the Makers District. First we define Makers District in three pillars: Live - the what, Engage - the how, Create - the outcome. And we follow the same approach to build the identity for Makers Beach that leads in soul and innovation compared to the competition. Makers Beach Breathe. Play. Create.